The Brand

About Us

Founded in 2024, S by S emerged from the vibrant city of Sharjah, United Arab Emirates. Born from the vision of a passionate 19-year-old entrepreneur, our brand is dedicated to redefining fashion with a bold and innovative approach. At S by S, we believe in the power of dreams and the impact of individuality.

Our founder, Sara, a young visionary, started S by S to express her unique perspective on style and to inspire others to embrace their distinctiveness. Each piece we create is more than just clothing; it's a piece of art, crafted with precise attention to detail and individuality.

At S by S, we are committed to creating high-quality garments that empower wearers, enabling them to feel confident and stylish. Join us on our journey as we bring new and exciting fashion to the world, one design at a time.